BBA in Digital Marketing and eCommerce

Estados Unidos

3

¿Qué aprenderé?

Western Michigan University's Digital Marketing and eCommerce major is an interdisciplinary major that combines the study of marketing and information systems to prepare students for careers in fields such as electronic commerce, data analytics, digital marketing, social media and web application development services. You will study digital technologies, web applications, web design and digital marketing practices in order to solve contemporary business problems and meet challenges in the rapidly changing digital marketplace.

After you graduate

WMU graduates with degrees in digital marketing and electronic commerce find careers in fields such as:

Digital advertising and search marketing
Web development and conversion optimization
Social media and content marketing
Search engine optimization
Email marketing and automation
Marketing technology
Video marketing

¿En cuál departamento estoy?

Haworth College of Business

Opciones de estudio

a tiempo completo (122 horas de crédito)

Costos de estudio
US$20.632,00 por año
Undergraduate Upper-level 56 or more credits – USD $20,495
Aplicaciones hasta

Esperado October 2024

Fecha de inicio

Esperado Septiembre 2024

Lugar

Western Michigan University

1903 W Michigan Avenue,

KALAMAZOO,

Michigan,

49008, United States

Requerimiento de entrada

Para estudiantes internacionales

A first-year applicant is a student who is applying for admission and who has not attempted or earned any college credit after graduating from high school/secondary school (or earned equivalent).

Minimum English proficiency test scores:

Test of English as a Foreign Language (TOEFL): 71 iBT

International English Language Testing System (IELTS) Academic: 6.0

Pearson Test of English, Academic Module (PTE): 48

Michigan English Test (MET): 48

Application deadlines:

Fall: June 15; Spring: October 15

Puede haber diferentes requisitos de IELTS en función del curso elegido.

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