As part of the Center for Professional Selling, one of the few certified centers in the United States, this track prepares students for careers in face-paced and lucrative corporate sales positions. Tremendous networking opportunities are made through engagement with internships, guest speakers and in national sales competitions.
Courses needed to complete the Bachelor of Science degree in Marketing (beyond admission requirements and core courses) include:
Marketing Core (required of all Marketing majors):
MKT 321 Consumer Behavior
MKT 325 Personal Selling
MKT 421 Marketing Research
MKT 422 Marketing Management
MGT 361 Business Writing OR
ENG 306 Business Writing
Professional Selling track:
MKT 329 - Business to Business Marketing
MKT 424 - Sales Force Management
MKT 425 - Advanced Personal Selling
MKT Elective - Any Marketing course not included elsewhere in the major degree program
PROF Elective - Any 300 or 400 level College of Business course not included elsewhere in the major degree program
Career Opportunities
Students who choose the Professional Selling concentration will be prepared for careers such as:
Sales Engineer
Manufacturers Rep
Account Executive
Relationship Manager
Regional Sales Manager
Territory Manager
Application Engineer
Business Development
Account Manager
District Manager
Esperado Agosto 2022
Gordon Ford College of Business
1906 College Heights Blvd. #11056,
BOWLING GREEN,
Kentucky,
42101, United States
Applicants are required to have successful completion of high school with 2.5 GPA
English proficiency requirements (one of the following):
TOEFL IBT – 71; IELTS – 6.0; ELS – Level 109 PTE Academic – 52
We have rolling admission, which means we can admit students to WKU close to the start of each semester; however, we recommend that students apply at least two months before the start of their semester to ensure they have enough time to receive an I-20, student visa, housing, and scholarship information.
Puede haber diferentes requisitos de IELTS en función del curso elegido.
