¿Qué aprenderé?

What is your favorite Super Bowl commercial? If you have an answer to that, you are proof that good marketing works. To decide if this major is for you, keep reading.

Why Study Marketing at Northwest

Northwest Missouri State University’s Booth School of Business recognizes the value of the marketing function, that is crucial to the success and growth of any organization. Social, economic, cultural, non-profit, and even political organizations recognize the integral importance of a marketing degree. Students in the field attempt to comprehend, explain and predict the effectiveness of various marketing tactics and to develop proven frameworks around consumer and business decision-making with which more efficient and effective strategies can be created.

Northwest Missouri State University faculty and students are discovering new and developing ideas that redefine current marketing practices by asking and answering the questions that help organizations decide which consumer and business segments to target and which products and services to produce. The marketing curriculum involves a broad study of concepts that prepare students to set appropriate pricing levels, branding, promotion, supply chain, sales force management, new product development, social media, consumer behavior, product management, research and other strategic elements that generate sales. Our graduates assume positions in social media marketing, brand management, product management, new product development, e-commerce, sales management, advertising, and marketing consulting.

In addition to learning marketing concepts, students gain profession-based learning. Knacktive – a student-run marketing and communication group – provides students with hands-on marketing training opportunities. For example, Knacktive partnered with Ringgold County in Iowa to create an integrated campaign that included market research, creative strategies, product planning, promotions, and public relations to promote tourism in the county. At Northwest Missouri State University, you are career ready, day one!

Career Opportunities

Marketing manager
Advertiser
Product manager
Industrial purchaser
Sales manager
Marketing researcher

¿En cuál departamento estoy?

Melvin D. and Valorie G. Booth School of Business

Opciones de estudio

a tiempo completo (4 )

Costos de estudio
US$15.031,52 por año
Fees are calculated on 28 credit hours - 14 each semester; Tuition fee is for 2023-24 academic year and may subject to change in coming years

*El precio que se muestra es una referencia, por favor verificar con la institución

Aplicaciones hasta

15 June 2024, 1 November 2024

Fecha de inicio

26 Agosto 2024, 13 Enero 2025

Lugar

Melvin D. and Valorie G. Booth School of Business

Colden Hall,

Room 2667,

MARYVILLE,

Missouri,

64468, United States

En línea/Distancia (120 horas de crédito)

Costos de estudio
US$9.600,00 por año
USD $320 per credit hour

*El precio que se muestra es una referencia, por favor verificar con la institución

Aplicaciones hasta

9 April 2024, 3 June 2024, 6 August 2024

Fecha de inicio

29 Abril 2024, 24 Junio 2024, 26 Agosto 2024

Requerimiento de entrada

Para estudiantes internacionales

Freshman admission for international students is evaluated on an individual basis. Admission is offered to students who possess academic qualifications equivalent to those required for domestic first-time freshmen. Consideration is given to the courses taken and grades received in secondary school, as well as to results of school leaving examinations and certificates.

A minimum high school grade point average of 2.00 or "C" average and;

A college-preparatory curriculum in secondary school, including courses in mathematics, science, language and social studies.

Minimum score requirements on one of the tests listed below:

TOEFL - 61

IELTS - 5.5

PTE - 44

C1 Advanced (formerly CAE) - 162

GTEC - 1100

iTEP - 3.5

SAKAE - 11 to 12

EIKEN - Pre-1 (2304)

TOEIC - 586

Duolingo - 95

MET - 46

Puede haber diferentes requisitos de IELTS en función del curso elegido.

AÑADIR A MIS FAVORITOS

Acerca de Northwest Missouri State University

Los programas se centran en la carrera, significa que los estudiantes obtienen las habilidades para tener ventaja en el difícil mercado laboral.

  • Campus principal en Maryville, Missouri
  • Proporción de estudiantes por docente 20 a 1
  • Tasa de prospectos graduados del 96%
  • Centrada en el aprendizaje basado en la profesión

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