¿Qué aprenderé?

Bachelor of Arts in Media Studies provides students with theoretically focused and application-based frameworks to understand media, media technology, and its influence upon domestic and global culture and society. Students will study theoretically grounded approaches to a variety of media, becoming sensitive to the ways power affects media creation, distribution, representation, access, and change. Students will explore and contribute to a lively and stimulating socially conscious intellectual environment – one that allows every student to expand the scope of his or her cultural and educational experience. The program is broad-based, focusing on studies of a wide range of traditional, alternative, historical, contemporary, and emerging media within their cultural, social, historical, economic, global, and political contexts. The goal of the degree program is to help students become theoretically informed navigators and critical consumers of media texts; skills useful for citizens of a dynamically mediated world.

The program requirements for a degree in Media Studies include core courses, which form the foundation of study, and electives to allow the student to develop their interests according to their intellectual and career goals. As all course work is aligned with the three cornerstones of the degree – Theory and Application, Social and Cultural Impacts, Media History and Trends – the core program provides a theoretical and methodological foundation for critically analyzing and engaging with media in a variety of situations.

Program Student Learning Outcomes

Students who graduate with a Bachelor’s of Arts in Media Studies will be able to:

  • Analyze a media topic, form, or theme from a variety of perspectives or levels of analysis.
  • Identify media as a mode of creating, sustaining, and reflecting individuals, cultures, communities, and organizations.
  • Examine ethical and power-related issues pertaining to a variety of media forms.
  • Interpret shifts in media technology and context.

Career Opportunities

With a foundation in studies of communication, culture, and interaction, the major provides students with understandings of the types of professional discourse, work interaction, and organizational structures that shape media-related careers and products as well as human interaction with communication and media technology. The B.A. will prepare students for a variety of occupations that develop, use, and analyze media. These include:

  • Consultant and management positions in media-intensive enterprises
  • Careers in usability, communication, and media technology interface, and social networking
  • Positions that work with media in advertising, marketing, promotions, and public relations in departments of private, government, and public service organizations

¿En cuál departamento estoy?

College of Humanities, Arts, Behavioral and Social Sciences (CHABSS)

Opciones de estudio

a tiempo completo (120 horas de crédito)

Costos de estudio
US$15.246,00 por año
Local Fees: USD $1,970
Aplicaciones hasta

15 November 2021, 1 May 2022

Fecha de inicio

24 Enero 2022, 29 Agosto 2022, 23 Enero 2023


College of Humanities, Arts, Behavioral and Social Sciences (CHABSS)

California State University San Marcos,

333 S. Twin Oaks Valley Road,



92096, United States

Requerimiento de entrada

Para estudiantes de Estados Unidos

Students are or will be a high school/secondary school graduate or equivalent, Equivalent of a "B" (3.0) grade point average.

Para estudiantes internacionales

Are or will be a high school/secondary school graduate or equivalent

Equivalent of a "C+" (2.5) grade point average

Satisfy English Language Proficiency Admission Requirement for admission purposes with ONE of the following:

TOEFL score of 61 iBT with writing score no lower than 19 and no section score below 14

IELTS overall band score of 5.5, writing score no lower than 5.5 and no section score below 5.0

Cambridge English B2 First (FCE), C1 Advanced (CAE), C2 Proficiency (CPE) minimum score of 168. (160 and above eligible for pathway program)

Duolingo score of 95

iTEP score of 3.6

Pearson's Test of English (PTE) score of 50

Global Test of English Communication (GTEC) 1125

Attended a high school where English was the principal language of instruction for 3 years (confirm with our International Admissions Office to see if your school is eligible)

Conditional admission is available through our language program if you do not have a passing IELTS, TOEFL or Cambridge English score. The minimum GPA required for conditional admission is 2.0.

Puede haber diferentes requisitos de IELTS en función del curso elegido.