¿Qué aprenderé?

Course summary

This Masters degree offers a strategic perspective on marketing management, a discipline that is increasingly being seen as critical to success in achieving business goals, and as a core function in many organisations. Students will gain knowledge and practical skills that are essential to various positions in marketing and strategic planning in a global environment. Depending on your choice of modules, your final award could be either Master of Arts (MA) or Master of Science (MSc).

Students on this course are eligible for a one-year Membership of Chartered Institute of Marketing (CIM) and access to a range of CIM resources and professional and networking events.

You will develop a strategic perspective and broaden your existing understanding of marketing and its integration into an overall corporate strategy and structure. You will hone your capacity for analysing complex marketing and business situations and reaching decisions on appropriate courses of action. You will also improve your career prospects in marketing and general business areas.

A highlight for many students is the residential weekend organised as part of this course - a weekend away combining presentations and workshops with great opportunities to network and get to know your fellow students.

Students on this course benefit from free access to part of the material on the course reading list.

CAREER PATH

As a Marketing Management postgraduate, you can look forward to excellent career prospects in both UK and international specialist agencies and within in-house marketing departments.

With the MA/MSc Marketing Management, you will be particularly well-placed to pursue marketing opportunities with organisations who want marketing specialists with business analytical skills. And with the MSc, you'll also be well-placed to pursue opportunities with organisations involved in technical or financial products.

During your study, you will be offered one-year Chartered Institute of Marketing (CIM) Affiliate Professional Membership and opportunities of attending the CIM professional development and networking events which are accredited towards your CPD.

CAREERS AND EMPLOYABILITY SERVICE

Our Careers and Employability Service is here to support you to achieve your full potential.

With a growing network of over 3,000 employers around the world and a team of experienced careers consultants, we provide you with a variety of opportunities to work and develop new skills. As a University of Westminster student, you’ll have access to our services throughout your studies and after you graduate.

We can help you:

  • find work placements, graduate jobs or voluntary experience related to your course
  • discover international opportunities to enhance your employability
  • write effective CVs and application forms
  • develop your interview and enterprise skills
  • plan your career with our career consultants
  • gain insights into your chosen industry through mentoring
  • meet employers and explore your career options at our employer fairs, careers presentations and networking events.

¿En cuál departamento estoy?

Westminster Business School

Opciones de estudio

a tiempo completo (1 )

Costos de estudio
£17.000,00 (US$ 20.976) por año
Esta es una tarifa fija

*El precio que se muestra es una referencia, por favor verificar con la institución

Fecha de inicio

21 Septiembre 2020, 18 Enero 2021

Lugar

Marylebone Campus

35 Marylebone Road,

LONDON,

CAMDEN,

NW1 5LS, England

Requerimiento de entrada

Para estudiantes de Estados Unidos

Students will typically need to have one of the following: Four-year Bachelor's degree with a minimum GPA of 2.8+ from an accredited institution. Students applying for postgraduate courses requiring a UK Second Class Upper degree will need a GPA of 3.0 and those applying for a course requiring a UK First Class degree will need a GPA of 3.5; Master's degree for MPhil/PhD entry; Students are not required to take GRE or GMAT exams. Postgraduate degrees – 6.5 overall with a minimum 5.5 in each component (some schools require a minimum of 6.0 in each).

Para estudiantes internacionales

A minimum of a lower second class honours degree (2:2). Relevant degree disciplines include business studies, economics, geography, management, and operation research. However, students with qualifications in other disciplines such as engineering, environmental sciences, the humanities and languages are also encouraged to apply. Exceptionally, non-graduates with significant practitioner experience (4 years) of marketing management will be admitted. If your first language is not English you should have an IELTS 6.5 with at least 6.0 in writing.

Encuentra las fechas y centros de examen IELTS más cercanos a ti

Puede haber diferentes requisitos de IELTS en función del curso elegido.

AÑADIR A MIS FAVORITOS

Acerca de esta universidad

Clasificada en 1° lugar por la diversidad de estudiantes internacionales y entre las top 15 universidades más internacionales del mundo.

  • Una comunidad universitaria moderna y próspera en Londres.
  • Más de un millón de negocios en 20 millas.
  • Trabaja con más de 7.000 empleadores para estudios y colocacio
  • Otorga Becas a estudiantes de más de 50 países.