Why choose MA Advertising?

• Apply your knowledge to genuine business solutions through working on live client briefs
• Gain the skills to pitch and present your ideas in feedback sessions simulating the professional environment
• Develop and deliver in-depth investigation into contemporary industry issues
• Benefit from our strong industry connections and network of guest speakers
• Take advantage of interdisciplinary study opportunities collaborating across the Faculty of Media & Communication. Your work could include making a film, print advertisement, augmented reality app or voice bot for example
• Choose to complete either a standard research dissertation or consultancy project
• Enhance your experience further during an optional 30- week professional placement after the taught component of the course
• Achieve the Institute of Practitioners in Advertising (IPA) Foundation Certificate alongside your degree
• Enter the Data & Marketing Association (DMA) Talent Marketing Challenge and attend creative and data workshops held throughout the year.

Course accreditation

The course offers you the opportunity to achieve the IPA (Institute of Practitioners in Advertising) Foundation Certificate: the base-level qualification for anyone who wants to work in an IPA member agency.

It is also accredited by the IDM (Institute of Data and Marketing), entitling you to take the Certificate in Digital Marketing exam and to apply to the summer school in which you'll spend a week in June working (and networking) with agencies. You are also entitled to enter the DMA Talent Marketing Challenge and to attend creative and data workshops held throughout the year.