Overview

This programme is designed to give a clearly structured business education that provides a solid foundation for success in a business career. The course provides a strong grounding in fundamental business concepts, ideas, practices and methodologies. It features a rich learning environment that involves students in comprehensive analysis of business organisations, functions, processes and management techniques.

This course provides you with a solid understanding of general business theory and practice. It also provides the knowledge and skills that will enable an effective contribution to the resolution of business problems and will prepare you for the challenges posed by the dynamic nature of the modern business environment.

This course is designed to integrate a deep understanding of the subject matter with the development of key skills and competencies needed, allowing you to adapt to a rapidly changing, dynamic and competitive global marketplace. Upon completion, you will be able to:

• Understand the role of business and explore its impact on society, industry and the natural environment.
• Plan, implement, monitor and evaluate strategies for organisations that operate in complex environments.
• Apply their understanding of different domains of knowledge and perspectives in the study and practice of business in a domestic and international context.
• Demonstrate intellectual and transferable skills including analytical, critical, individual and team skills.