Confederation College’s Business – Marketing two-year diploma program places emphasis on learning key skills as well as developing a business work ethic that will assist you in getting ready to enter this exciting field. Marketing is all about analyzing customer needs and wants and building customer relationships. You will build on your existing strengths and learn how to communicate effectively, conduct market research and analyze those results to make strategic decisions. As a marketing student, you will develop your ability to work as a member of a team, as well as strengthen your research and creative problem solving skills. Courses cover a variety of topics including advertising, advanced marketing, marketing research

Highlights

• Continue on to our 3rd year Business Administration - Marketing Diploma where we offer a 15 week work placement opportunity.
• Provides you with marketing skills and experiences that can be applied to local, national or international business organizations
• Helps you prepare for your advanced credit towards the Registered Professional Marketer (RPM) designation with the Canadian Institute of Marketing
• As a member of the Canadian Marketing Association, students will have access to webinars, white papers, articles, reports and a number of marketing related resources to help in their studies
• Continue on to a university degree through articulation agreements

Employment Opportunities

Graduates of Business - Marketing can find employment opportunities in marketing, communications, advertising, public relations, market research, social media marketing, event planning, digital online marketing, blogging, merchandising, customer service relations and more.