Today’s communication professional needs to have the skills and knowledge to operate in a new and disruptive digital media environment as the digital communication technologies of tomorrow may be different to those we use today.

Through this 2-year program, you will learn new skills including social media storytelling, data analytics for communication, artificial intelligence and data visualisation. This knowledge and critical thinking will take your career to the next level and prove invaluable to employers in industries that rely on digital communication.

Benefiting from a cross-disciplinary approach with collaboration across a range of fields you will deepen your expertise in areas such as data analytics, law and policy studies, management or marketing.

Flexible delivery

The Master of Digital Communication is a 2-year full-time (or part-time equivalent) program that provides the flexibility of early exit and re-entry options after Semester 1 and Semester 2.

The course is offered with delivery modes designed to fit with your busy lifestyle with units delivered through an intensive delivery mode, offering the balance of short, sharp delivery while allowing flexibility to balance work, family, study and personal needs. This approach, including pre-work, interactive workshops and webinars, and further self-guided learning, allows you to learn at your own pace.

Digital transformation is impacting global media and communication production, distribution and consumption at unprecedented levels. This data and automation driven disruption is increasingly delivering content across personal mobile devices, placing pressure on traditional institutions and giving rise to new and emerging forms of content production and distribution.

Real-world learning

The course is organised with an emphasis on authentic real-world learning that prepares you to creatively and effectively address a range of global and international challenging communication scenarios. You will benefit from a direct alignment with world-leading digital media research from the QUT Digital Media Research Centre.

Real-world learning is embedded through elective options like internships, real-world or industry projects, study tours, or university-wide electives. Throughout the program you will be supported and encouraged to build a professional digital brand across multiple platforms.

Highlights

Analyse and create data-driven compelling stories via diverse social media platforms ( Facebook, Instagram, Twitter and WeChat).
Develop a deep understanding of the digital creative economy and how platforms and artificial intelligence are transforming the media and communication environment.
Learn how to use and build tools to deliver advanced data visualisation and analysis of audience behaviour.
Design, implement and evaluate a research project that integrates and applies the advanced knowledge and skills developed across the course with a scholarly academic or industry focus.

Career outcomes

Graduates from our courses have successful careers in government, industry and the community sector. The Master of Digital Communication opens up exciting and creative media and communication roles in a range of industry sectors with globally transferable skills enabling employment anywhere across the globe.

Your opportunities will be expanded through cross-disciplinary electives with opportunities to deepen your skills in an area such as data science, law, management or marketing.

Possible careers

Chief Digital Officer
Digital Communication Specialist
Digital Content Designer
Digital Content Producer
Digital Copywriter
Digital Economy Lawyer
Digital Ethnographer
Digital Journalist
Digital Performance Analyst
Digital Strategist
Media Researcher